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News about Google Reader Bans Ad Blocking
Google Reader probably has a lot in mind and it is not difficult to guess what it exactly is, thanks to a few actions that the company has taken recently. Well, for all those who still believe that the main driving force behind Google is to make people’s lives easier on the internet, think again. Clearly, Google has more in mind than to just help people with their everyday lives.
Google is no longer concerned with the service it provides, it seems. Rather, it looks as if the company is now gearing up to maximize its profits and cut down on costs. Time to save up for the company, I suppose.
Google Bans Ad Blocking for Google Reader
Recently, the company has decided to kill its Google Reader, a service that is used by many people all over the world. The service will be unavailable in the summer of 2013 despite various complains from loyal Google Reader fans. However, that is not what I will be talking about today. I will be talking about yet another important policy that Google has implemented.
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It looks like Google is very keen on making sure that it can post adverts everywhere possible. Therefore, all ad blocking apps on the Google Play store are now being taken down by Google reader.
AdBlock Plus – Inside Google Updates
It turns out that section 4.4 of the Developer Distribution Agreement states that no developers can create an app “that interferes with, disrupts, damages, or accesses in an unauthorized manner the devices, servers, networks, or other properties or services of any third party…” Well Google thus claims that all advert blocking apps are thus violating this agreement and must be taken down immediately.
Till Faida, AdBlock Plus’ co founder discusses about how Google has made it extremely hard for its users to manage advert blocking effectively. Google Reader forced customers to manually change the proxy settings on their phones and tablets in order to be able to get Adblock Plus. Moreover, it is getting harder day by day for people to find apps that can allow them to block adverts on their phones and tablets.
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Clearly, Google wants to put up as many adverts as possible irrespective of whether people want these adverts or not. Google simply wants to maximize its revenues by getting adverts from companies and posting them anywhere and anywhere. However, will this policy be successful for Google since it greatly displeases the people using Google? Well, at the moment Google is the market leader. Lets see if things change in the future. All we can do is wait and watch!